Monti Coolers

A startup in the outdoor & cooler space approached us in early 2024 with one clear goal: scale fast, but profitably.

461%

YoY Growth for a Cooler Startup

Case Studies

The Challenge

With limited brand awareness and a competitive market, the company needed a full-funnel strategy to drive sales without burning through budget.

Our Strategy

We mapped out key seasonal moments (spring/summer launches, holiday promos, etc.) and aligned creative + offers to each high-intent period.

We produced and tested a large volume of hooks, formats, and visual styles to find what resonated best with their audiences — especially targeting outdoor lovers and weekend warriors.

We used a lean, structured media buying strategy focused on profitability over vanity metrics — with tight control over bidding, budget allocation, and campaign optimization.

Creative Optimization

Cost Control Mechanisms

"We didn’t just scale ad spend — we scaled smart. With a tight testing loop and a calendar-driven approach, we helped this brand carve out serious market share in under 12 months."

Results

From underdog to 6-figure contender, this cooler brand is now positioned for even greater growth heading into next summer — with a proven, profitable system in place.